I aim for fun, easy to wear, comfortable, colourful, cheerful clothing and accessories for kids. I create parties with everything from the decor to the clothes, and sometimes even the snacks.
What was your inspiration to start your business ?
My Daughter was born in January 2015. by the time she was 5 months old I wanted to dress her in the cutest hand made clothes. but these hand made clothes were name brands, and way over my budget as a stay at home mom. I looked at the clothes, pulled out my sewing machine, watched some youtube videos and set off on a journey. One I never expected to grow to what it is today.
What is your vision/ mission with your brand.
I want Momma Owl to be the recommendation to every ‘Where can I get this birthday outfit for my child?” question.
What is your favourite product in your range and why?
Oh it has to be the tutus!!! I just love a tutu. Even when you are 30, a tutu can make everything better. But now, with the virus taking everything over, I love the pink bling masks almost just as much.
Tell us a bit about yourself- the person behind the brand.
My name is Angela Howell. Mom of two. Wife to an awesome husband. I am a good mix between a hippie and a gypsy. Art and the freedom to create pretty things is my passion. Luckily my daughter is just like me. She loves helping me when I am making and crafting. she also believes in fairies… Guess where that comes from?
What is your favourite quote.
If a thing is worth doing it is worth doing well.
What message would you give a brand just starting out.
Sharpen your business knowledge. For some it is common sense, for others, it means success or failure. Learn about the platform you are using to advertise. If it is Facebook, look into their advert options, share share share, use the right words, take good photos of your products. Run a competition every now and again. Same goes for Instagram. It takes a long time for your business to become known. Word of Mouth is very important.